Episode #082 Listbuilding Ads: The Cornerstone of Our Success
In today's episode, we're diving deep into one of my all time favorite topics: Facebook ads, and even more specifically: list building ads.
I'm going deep on how building an email list around the clock, using these ads, is more efficient and cost-effective than any other strategy we deploy in our business to scale.
I'll be share insights on...
How to look at the big picture of listbuilding ads (and why they might even be better than getting customers from ads)
Why a relationship with a lead might just be more important than a sales page
The amount we spend on listbuilding; and the vision we leverage to make our efforts profitable.
Tune in and get ready to learn why list building ads might just be the game-changer you’re looking for.
Episode #081: The 120-Day Hiatus: Thriving Without Constant Content Creation
Today's episode answer's the age old question:
Can you build a business without creating NEW core content every week...
I have determined it's not as simple as yes or no, so, I recorded a full podcast episode on this topic for you...
During the show we're gonna dive DEEP into some exciting things including...
The (4) key things we shifted our focus to in order to still generate new list growth, audience engagement, and a revenue increase during my time away from creating new podcasts.
The (2) things that we DID NOT DO to keep the momentum of the "content free time" and not replace it with activities that wouldn't create real growth.
A breakdown of some key stats; including how much revenue we've generated during our content break, how many people we've added to our list, and how much action our OLD episodes got while I was away.
Tune in to discover how stepping back from creating continuous content could unlock new growth avenues for your business and hear about the marketing strategies that kept the engine running.
If you're feeling stuck on the content creation hamster wheel, this episode is for you!
Episode #080: Creating Accessibility In Your Business with Anna HeardinLondon
Join me and my friend Anna for a conversation about accessibility in in business. From those with financial hardships, to those who need support in reading or viewing our information - how do we account for access in what we do?
Anna share's her business model and how she serves a breadth of socioeconomics by creating access in her programs!
Episode #079: 30 Days to 100 NEW Members: An Experiment
In this week’s episode of the podcast, I’m pulling back the curtain on my 30 day experiment (that I’m chronicling over on Instagram) to generate 100 NEW memberships for our business in the next 30 days. I’m talking about our goals, our process, and the “rules” of the experiment that we hope will help us add 100 NEW people to the membership.
I’m going to be covering why we’re ending the experiment in the first place, how we’re leveraging a webinar to hit our numbers, and what’s been happening so far…
Episode #078: Growth Stacking: Where to Focus Next For Business Growth
This week we're diving deep into the core elements of growing an online business with digital products or services - if you're wondering where to "go next" then this is the episode to listen to.
We'll explore four key areas to focus on for consistent business growth: growing the audience, making offers, automation, and optimizing & scaling. I'll share practical insights and actionable strategies for each area.
This episode provides a detailed roadmap for figuring out that next step to take. So, get ready to sharpen your growth strategy and stack the odds in your favor with this episode.
Episode #077: Unconventional Marketing That Works with Dama Jue
I'm so excited to be joined this week by Dama Jue - she's an innovative force in the online marketing world that is doing things HER way, and making great money doing it!
Dama shares her journey from a traditional job in accounting, to becoming a Pinterest management service provider, and then evolving into funnels and self-study courses.
We explore why she choses to offer multiple products instead of one big signature course - a very different approach according to most marketers.